Tuesday, November 14, 2006

The One Key Ingredient to a Successful Product Launch

The One Key Ingredient to a Successful Product Launch If you've been paying
attention to the internet marketing world over the past year or so you've
probably heard about a few product launches that achieved almost
unbelievable amounts of targeted web site traffic. A few internet marketers
even broke the million dollar mark in just a few days.

If you're like me you almost certainly wondered (with a little disbelief)
how on earth these guys can generate so much targeted web site traffic so
quickly. Truth is, nobody has a big enough customer list to sell so much so
quickly on their own.

The key to massively increased targeted web site traffic is (of course)
joint ventures with other internet marketers.

In fact, I dare say that the joint venture is the fastest way to grow your
business (and by that I mean grow your targeted customer list). When you
think about it for a moment it makes perfect sense.

If you do every traffic building technique out there you will only grow as
fast as you can attract customers to your list. Don't get me wrong, you
should use every targeted web site traffic technique you can . but for
explosive growth there is nothing that even comes close to a properly done
joint venture.

With a joint venture you get the opportunity to leverage the list building
and traffic generating efforts of all of your JV partners. The result is a
surge of targeted web site traffic hitting your lead capture page and adding
themselves to your list . and buying your offer.

What's more, a successful joint venture or two will help you earn
credibility within the internet marketing community which will make it much
easier to attract joint venture and affiliate partners in the future.

Employing joint ventures is the quickest, cheapest and most reliable way to
increase targeted web site traffic, grow your customer list and thus your
business available on the internet today. Here's the catch .

If you approach your potential joint venture partners the wrong way you will
turn them off and ruin any chance of working with them in the future. Far
too many internet marketers go for the mass approach and blast out a generic
joint venture request to hundreds of list owners that they don't know
anything about.

The result is predictable . little or no response and a whole lot of wasted
effort and time. Not to mention the potential harm to your reputation for
basically spamming a bunch of people who you want to work with as partners.

The far better approach is to go one at a time. Do the research and learn as
much about your potential business partner as you can. Join their list and
promote their products as an affiliate. Nothing will make a favorable
impression faster than sending your intended partner some buying customers.
Another great way to build good will is to send then them a well written and
glowing testimonial with your headshot image.

The key is to develop a real relationship with them. Once they get to know
you and feel comfortable with you then you will have no problem approaching
them with a joint venture proposal . and the odds of a favorable response
are hugely better with this method.

----------------------------------------------------
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